American Advertising Federation Nashville

A lifetime of creativity: The copywriter of Apple's 1984 ads

Please join us in welcoming guest speaker Gary Gusick, writer of Apple's 1984 print and TV work at our January luncheon on Thursday, January 25th from 11:30-1:00 pm at Sambuca.

During this talk, Gary will share the story behind his legendary campaign, and sage wisdom gathered over a lifetime of creative work.

Named as one of the top commercials of all time, Apple's 1984 spot introducing the MacIntosh computer began as a print ad written by Gary. His career has taken him from Dailey & Associates and TBWA/Chiat Day in San Francisco to Scali, McCabe,& Sloves in New York – all before becoming a partner in his own firm, Arian, Lowe, Travis & Gusick in Chicago. 

More About Gary

Gary eventually served as the Creative Director at The Ramey Agency in Jackson, MS. Today, he has become a mystery novel author residing in New Orleans. Working with some of the largest brands in the world, Gary brings a wealth of experience and inspiration from a life dedicated to creativity. Gary has lead creative initiatives for an impressive list of clients that includes The American Bar Association, American Red Cross, Apple, Budweiser, Burger King, Chase, General Electric, Goodyear, Harrah's, Intel, Motorola, Volvo, Viking Range and Zenith. He literally has seen it all.

Gary is the author of the Darla Cavannah murder mystery series, published by Random House, Alibi. The first book in the series, The Last Clinic, Officer Elvis and The Legacy are currently available on Amazon.com. The third book in the series, The Legacy, is expected to be released in December, 2016. 

We hope you can attend! 

Sponsor

Event Details

WHAT: AAFN January Luncheon

WHEN: Thursday, January 25, 2018 • 11:30am – 1:00pm

WHERE: Sambuca

COST: Members $35, Non-Members $50

RESERVATIONS: Due by Monday, January 22, 2018. Call 615-469-4040 or www.aafnashville.com/events